As part of the gold sponsorship package, StarVegas.ch branding will feature during home matches and the casino will host games of musical chairs with fans from the crowd during breaks in play.
Those lucky enough to win StarVegas game of ‘Reise nach Las Vegas’ will earn themselves a signed SC Bern jersey. In addition to this, all winners throughout the season will be placed into a prize draw to win a once-in-a-lifetime trip to Las Vegas for two.
The Swiss operator will also launch a betting game on its website in which punters can guess the result of the game for a chance to win SC Bern merchandise.
Founded in 1931, SC Bern is one of Switzerland’s most successful and well-supported ice hockey teams, having won the league sixteen times in front of more than 16,000 supporters each game at the PostFinance Arena.
Jens Sellgrad, COO at Casino Interlaken, said: “This sponsorship deal marks the coming together of two Swiss institutions and we are delighted to be able to support SC Bern through this collaboration. We are looking forward to the start of the new season and can’t wait to get behind the squad.”
Rolf Bachmann, Chief Sponsoring Officer at SC Bern, added: “We are hugely grateful for the support of Casino Interlaken. We couldn’t be more excited to kick-start this partnership that will see fans win some incredible prizes throughout the season, including an incredible trip to Las Vegas.”