The deal will see Greentube’s comprehensive and diverse catalogue of content roll out across more than 20 operator brands in the country, including Betfred, EasyBet, BetXchange, Bettabets and TopBet, offering strong potential for new player acquisition.
The studio has made great strides since entering the South African market in 2025, and with support from NOVOMATIC Africa, it continues that momentum through 2026, building on its recent alliance with World Sports Betting ahead of this latest expansion. This growth is now set to accelerate through Aardvark’s established footprint in the region.
Aardvark Technologies’ aggregation offering, alongside its other betting and gaming technology solutions, has driven significant inroads into South Africa. With Greentube’s content library now added to its platform, both have a strong foundation for further growth across Africa’s many growing markets.
Razvan Glodea, Sales and Key Account Manager at Greentube, said: “Our new partnership with Aardvark is an incredibly positive development. It represents a major milestone in our regional expansion strategy, giving us access to more than 20 operators in South Africa alone and opening doors to further growth across the continent.
“We’re deeply committed to Africa, and working with Aardvark allows us to bring our world-class content to a much broader audience of players who already know and love our games from their land-based experience. We are confident this collaboration will further cement Greentube’s position as one of the leading game providers in Africa, and we look forward to building something truly special together.”
Arijus Denisovas, Commercial Director at Aardvark Technologies, said: “Our mission is to provide operators with the technology, content and support they need to grow their business. Adding Greentube to the Aardvark platform is another step in expanding our portfolio and giving our partners access to one of the industry’s most respected game providers.
With over a decade of experience in the African market and a strong footprint in South Africa, we’ve built long-term partnerships with operators across the region. This collaboration further strengthens our offering, creates new commercial opportunities for both companies, and reinforces our commitment to delivering high-quality gaming experiences and technology solutions across Africa and beyond.”
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